"Boredom is a filter. Common ideas come before it. Uncommon ideas come after it. Sit with a project long enough to get bored with it, then sit a little more. The most useful insights bubble up after you get bored."

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About the Author

James Clear writes about habits, decision making, and continuous improvement. He is the author of the #1 New York Times bestseller, Atomic Habits. The book has sold over 25 million copies worldwide and has been translated into more than 60 languages.

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“Boredom is a filter. Common ideas come before it. Uncommon ideas come after it. Sit with a project long enough to get bored with it, then sit a little more. The most useful insights bubble up after you get bored.”