“Motivation comes and goes. If you want to do something consistently, then don't pick a level of difficulty that requires great motivation.

Make it easy enough and simple enough that you’ll do it even when you don’t feel very motivated.”

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About the Author

James Clear writes about habits, decision making, and continuous improvement. He is the author of the #1 New York Times bestseller, Atomic Habits. The book has sold over 20 million copies worldwide and has been translated into more than 60 languages.

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“Motivation comes and goes. If you want to do something consistently, then don’t pick a level of difficulty that requires great motivation.